Hoofer “Choose Your Next Adventure” Brochure
Hoofer “Choose Your Next Adventure” Brochure
Hoofer “Choose Your Next Adventure” Brochure

Hoofer “Choose Your Next Adventure” Brochure

To highlight the new brand for Wisconsin Hoofers and the six Hoofer clubs and raise awareness of the clubs, this brochure was created.

The fold-out brochure highlighted each of the six clubs on individual panels through color-blocking, while allowing the clubs to be seen at the same time reinforced the fact that they are all part of the Wisconsin Hoofers brand.

They were distributed in racks throughout the building, including in the Outdoor UW office, on lit tables at information fairs, and provided to local community/tourism organizations for distribution.

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